QUESTION NO: 141
Which of the following reports in Google Analytics is used to learn where users are leaving your site?
A. Funnel Visualization
B. Top Exit Pages
C. Top Landing Pages
D. Site Overlay
Answer: B
QUESTION NO: 142
Which of the following reports in Google Analytics is used to learn how well (or poorly) the landing pages are performing?
A. Funnel Visualization
B. Top Exit Pages
C. Top Landing Pages
D. Site Overlay
Answer: C
QUESTION NO: 143
Which of the following is a tool to brainstorm ideas for keyword lists and find negative keywords while creating a campaign?
A. Keyword analysis field
B. Traffic estimator
C. Keyword tool
D. Conversion tracking
Answer: C
QUESTION NO: 144
Which of the following terms refers to being clear about the nature of business, how site interacts with the user’s computer, and how a visitor’s personal information is used?
A. Navigability
B. Transparency
C. Advertising
D. Optimization
Answer: B
QUESTION NO: 145
Which of the following provides an easy path for users to find what they are looking for on your Website?
A. Transparency
B. Relevancy
C. Optimization
D. Navigability
Answer: D
QUESTION NO: 146
Which of the following performance reports will you use to show performance statistics for the ads on specific domains and URLs in the content network?
A. Account Performance
B. Ad Performance
C. Search Query Performance
D. Placement Performance
Answer: D
QUESTION NO: 147
Which of the following performance reports will you use to identify new keywords to add to the keyword list to get additional traffic?
A. Keyword Performance
B. Placement Performance
C. Campaign Performance
D. Search Terms Report
Answer: D
QUESTION NO: 148
Which of the following performance reports will you use to view statistics on how specific types of ad variations are performing?
A. Account Performance
B. Ad performance
C. Keyword Performance
D. URL Performance
Answer: B
QUESTION NO: 149
When you first login to Google AdWords there are six main tabs displayed. Which one of the following is NOT one of the six tabs you’ll see in Google AdWords?
A. My Account
B. Campaigns
C. Opportunities
D. My Clients
Answer: D
QUESTION NO: 150
You are the Google AdWords Administrator for your company. You have created accountsyou’re your employees. One of your employees, Stephanie, reports that her language settings aren’t correct for her and she’d like to change the setting. How can Stephanie do this?
A. She can do this through the Manage Accounts tab and then choosing Language settings.
B. She can do this through the Manage Accounts tab.
C. She can do this through the My Account tab and then choosing Language settings.
D. She cannot, only the original account creator can change the language setting.
Answer: D