January 16, 2015

Google AdWords Questions: Page 5


Don is an SEO consultant and he’s working with a client that sells candies over the Internet. The client wants to sell milk chocolate, dark chocolate, and mint chocolate. You decide to create a keyword insertion code for any person that searches for these keywords the corresponding ad will appear. Your keywords are milk chocolate, dark chocolate, and mint chocolate. Which one of the following is the correct code you’ll use to insert the corresponding keyword into the Google AdWords?
A. {INST:chocolate}
B. [Keyword_INST:chocolate]
C. {Keyword:Chocolate}
D. (Keyword: milk chocolate, dark chocolate, mint chocolate)

Answer: C

Your customer wants you to create an image advertisement for their Google AdWords campaign.
What is the maximum number of characters that can be used to name your ad and images?
A. 1,024 characters
B. 95 characters
C. 50 characters
D. 35 characters

Answer: C

Holly is your client and she’s selling watches through her online store. She asks if you can configure her ad to only show up for searches in a specific location. Can you configure this setting for Holly as part of Google AdWords?
A. Yes, Google AdWords allows customers to choose language and locations for AdWords without a premium price.
B. No, Google AdWords doesn’t target language or locations.
C. No, Google AdWords doesn’t allow customers to choose geographical locations for advertisement.
D. Yes, Google AdWords does allow customers to choose language and locations for a premium price.

Answer: A

You have a client that has reviewed a recent performance report you’ve supplied. The client wants to make several changes to the Google AdWords campaign. When can the changes be implemented?
A. Any time outside of three days of anew billing cycle
B. On any day other than the day a billing cycle ends or starts
C. Within seven days of a new billing cycle
D. Any time

Answer: D

It is possible that Google may allow more clicks in a day than your campaign’s daily budget specifies. What percentage of more clicks does Google allow than your budget specifies?
A. 5 percent
B. 10 percent
C. 40 percent
D. 20 percent

Answer: D

Bob is a consultant to Doug’s business for his Google AdWords management. Bob is currently the owner of the AdWords account. Bob has decided that he no longer wants to utilize Doug’s business and wants to terminate the contract. According to Google, who should own the Google AdWords account?
A. The account should be closed and Doug needs tostart over.
B. Google

C. Bob
D. Doug

Answer: D

You have created a budget for your Google AdWords of $10 per and you’ve subscribed to the 30­day billing period. On some days Google adjusts your daily budget to allow more clicks than the $10 amount and on other days it does not. What is the maximum you’ll have to pay in this instance?
A. It depends on how many conversions the adjustments have brought to your Website.
B. It depends on the total number of impressions your ads have had.
C. $300
D. $300, plus or minus ten percent

Answer: C

If you use Google AdWords’s ad scheduling feature to change the bid amount for different times of the day or days of the week, what time zone will Google AdWords use as the basis for changing the ad bids?
A. Pacific Standard Time zone
B. The time zone associated with your Google AdWords account
C. Eastern Time zone
D. The time zone of the region you are targeting

Answer: B

Jane is creating an ad as part of the Google AdWords program. Her manager is considered about the costs the ads may incur for the company and wants to know what’s the least amount Jane can enter as the maximum cost per click value. What is the least amount that Jane can enter for the maximum CPC bid?
A. 1 cent
B. 11 cents
C. 10 cents
D. 25 cents

Answer: A

You are consulting with a realtor that is selling condos in Tampa, Florida. The realtor wants to create an advertisement that will announce condos in a new development in downtown Tampa.
Which one of the following landing page would be ideal for this scenario?
A. A form for users to complete for more information about the condos
B. Details on the condos for sales
C. A page with a video of the realtor’s experience in Tampa
D. The realtor’s home pagewhere a link to the information for the condos are located

Answer: B

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